KTBU-TV Joins Southland Conference Television Network
FRISCO, Texas ? The Southland Conference and KTBU Television, Houston’s 55, have agreed to have the station serve as the exclusive affiliate in Houston for the new Southland Conference Television Network, league and station officials announced Wednesday.
“There’s no question that adding Houston’s 55 is a significant opportunity and breakthrough for the new Southland Conference Television Network,” league commissioner Tom Burnett said. “To have our programming in the nation’s 10th-largest broadcast market with a reach of more than 2 million television households is just tremendous, and this gives the Southland’s large alumni and student base in greater Houston a fantastic opportunity to keep tabs on their teams and other developments in the league.”
KTBU will carry all 36 telecasts of the league’s in-house television offering, including nine football games, 16 basketball games and a monthly magazine show, “Inside the Southland Conference,” which debuts this month.
“Houston’s 55 is very happy to be part of the Southland Conference network,” KTBU general manager Matt Reiff said. “With all the alums in the Houston area and our commitment to local sports, this is going to be a perfect relationship.”
KTBU becomes the seventh station to join the Southland Conference Network, which also includes WBTR in Baton Rouge, La., KPXJ in Shreveport, La., KWCE in Alexandria, La., KVHP in Lake Charles, La., KKYK in Little Rock, Ark. and MYTX in Tyler, Texas. The Southland expects to announce additional affiliate agreements in the coming weeks.
About the Southland Conference Television Network
As one of the nation’s newest and innovative broadcast opportunities, the Southland Conference Television Network will televise 36 events during the 2008-09 academic year, providing the league and its institutions with one of the most unique and effective promotional vehicles in broadcast television. A total of nine football games and 16 basketball contests will be featured on the network that will serve numerous television stations and cable systems in Texas, Louisiana and Arkansas. The network will also televise the upcoming volleyball and baseball tournament championship games. And, the network package will include “Inside the Southland Conference,” a nine-episode monthly magazine show premiering in September that will highlight the great stories of success from the league’s 12 campuses and their surrounding communities.